After an enforced period of abstinence, the appetite for cruising seems to be high. This is the impression you get when you look at the Germans' desire to travel.
Cruises in particular are becoming increasingly popular; the need to catch up is great. Above all, AIDA Cruises, the German market leader, is benefiting from the increased demand.
A breath of fresh air on the AIDA
The revised entertainment program is not least responsible for the increasing success of AIDA Cruises. A new holiday program for children makes the cruise even more interesting for families. Guest artists lead the exciting hands-on workshops, which entertain the young travelers with a varied program. The American football workshops and the professionally led dance courses are popular. The freestyle football tricks also provide excitement on the cruise. Young music fans produce their own radio plays or visit the children's musicals. AIDA has also thought of the little ones: Chamber puppet shows have been taking place in Studio X since this year.
North, South, West and East
Another plus is the wide range of travel destinations. The AIDA cruise ships sail on almost all seas and oceans. The twelve-ship fleet calls at 269 ports and operates 313 routes. The number 1 most popular cruise is touring in Northern Europe. Spectacular fjords, the magic of the midnight sun and colorful northern lights await travelers there. Northern Europe is followed by the AIDA cruises Caribbean and Western Europe. The western and eastern Mediterranean and the Canary Islands are also popular. Numerous vacationers opt for Baltic Sea cruises or book a trip to the Orient, Africa or Southeast Asia. But regardless of where the journey goes, the number of passengers increases again. Over a million passengers book a cruise on AIDA cruise ships every year.
Positive impressions reinforce the boom
It is no coincidence that AIDA is posting rising passenger numbers again. Positive experiences accumulate and those who are satisfied tell their friends, neighbors and relatives. This sparks interest and curiosity, as many cruise passengers are vacationing on a ship for the first time. Numerous passengers are so impressed by this that they remain loyal to AIDA Cruises in the long term. The recipe for success is simple: on the AIDA ships, guests can expect a relaxed atmosphere with a casual dress code. The interaction is informal and friendly. This particularly meets the needs of families with children. The wide range of travel offers also satisfies people with a wide variety of interests. It is possible to book a cruise in Europe. On the other hand, distant countries lure ship travelers with their exotic charm.
There is enough entertainment on board. The animation program is wide-ranging and tailored to different target groups. In addition to evening shows, wellness and sports provide variety. The catering is good; Allergy sufferers and travelers with food intolerances get their money's worth.
Last but not least, AIDA Cruises relies on sustainable concepts and state-of-the-art technologies to keep the environmental impact as low as possible. This is also an aspect that appeals to people today. For more information on the positive changes in the cruise industry, see our current AIDA News.
Conclusion: With new concepts and fresh ideas, AIDA knows how to inspire travelers with its wide range of offers in economically difficult times.